Our Principles in Action
Business is about more than great products. It’s about being our best for our Associates, consumers, customers and communities. When we’re at our best, our business thrives and our opportunities to make a positive difference in the world grow along with it.
Thanks to the 17,000 Associates who are making choices based on our Five Principles, our business is thriving. This success enables us to make a difference for our planet, through environmental stewardship and education programs, as well as for people, by supporting the wellbeing of our local communities and advancing oral health initiatives around the world.
Today, the oral care benefits of sugar-free chewing gum are widely accepted and endorsed by leading authorities, such as the FDI World Dental Federation and more than 25 national dental associations, in addition to being included in the health policy platforms of several national governments. We bring this message to life in the way we market our products, engage with dental professionals and partner with academic institutions and independent researchers to further explore the oral health benefits of chewing.
We’re able to support the work of nongovernmental organizations through the Wrigley Company Foundation. Since its founding in 1987, the Foundation has donated more than US$60 million to charitable organizations around the world such as Save the Children(TM) and the Foundation for Environmental Education (FEE).
We’re committed to educating consumers about responsible disposal of our products and support initiatives that help people to respect their surroundings. We fund community education and litter-prevention campaigns around the world including Australia, China, Germany, Ireland, the U.K. and U.S., and we partner with organizations, such as FEE, to extend our impact.
In 2013, the Foundation launched of a three-year, $1 million (USD) educational partnership with Pratham, the largest non-governmental education organization in India, working to provide quality education to the underprivileged children in India. This initiative, targeted at addressing learning gaps and providing support to help close these gaps in the top mint farming districts in the Indian State of Uttar Pradesh, is aimed at reaching 40,000 children in 1,000 villages by the end of 2015.
As we run our day-to-day business, we do so with an honest commitment to the planet. We seek to use fewer resources to run our factories, select ingredients and packaging materials that help us reduce our impact and encouraging a more sustainably-minded workplace. Many of these efforts are driven in partnership by our Sustainable in a Generation teams and Go Green – an Associate-driven program aimed at making our sites more sustainable.
Through these and countless other examples, we’re committed to putting our Principles into action to keep our future bright.